Ivan Mariblanca Flinch, an engineer by training, has long questioned the place of technology in our daily lives. Optimistic but realistic by nature, his aim is to change the culture and use of digital technology on a global scale.
At the beginning of 2020, he embarked on Responsible Digital. He launched his MIKUJY project, formerly known as Canopé, where other people soon joined him in his vision of reducing the environmental footprint of technology. In just a few years, MIKUJY became the Swiss benchmark for Green IT, and launched its international activities.
Today, Ivan is one of 30 European experts recognized by the European Institute for Digital Responsibility. He is co-responsible for the scientific committeé of the Swiss Institute for Sustainable IT and is co-author of the report “Numérique responsable en entreprise: où en est la Suisse?”.
Today, MIKUJY supports large companies, SMEs and public administrations in their Green IT initiatives and certifications. In 2022, MIKUJY will take the big step of offering a web platform, CircularIT, to automate the measurement and reduction of IT's environmental footprint, as well as raising employees' awareness of digital pollution and associated best practices. The platform is already available in 5 languages and is present in several countries.
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